Tag Archives: Mobile Commerce

Thanksgiving Sets Historic Milestone as Mobile Drives More Than Half of All Shopping Traffic

IBM (NYSE: IBM) today reported record online and mobile shopping during Thanksgiving and Black Friday based on consumer transaction data analyzed in real-time by the IBM Digital Analytics Benchmark. The data-driven insight gives retailers and marketers more than 370 performance … Continue reading

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5 common mistakes to avoid in mobile commerce

By Matt Winn. Our current culture is riddled with mobile junkies addicted to their tablets and smartphones. While this newfound obsession has had quite the negative impact on dinner conversation, it does present a great opportunity for retailers to take advantage … Continue reading

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88% of consumers who search for a type of local business on a mobile device call or go to that business within 24 hours

By Jonathan Long. In order to further emphasize how quickly the mobile market is growing and why it is so important to be in a position to take advantage of the growth, let’s quickly go over three of the points … Continue reading

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Why 2014 Will Be the Year of the Small Business

By Seamas Egan. Mobile is one area in particular where small businesses can leapfrog past enterprises. Juniper Research says mobile commerce transactions will equal $3.2 trillion by 2017, and eMarketer recently projected that m-commerce will account for nearly 16%, or $41.68 billion, … Continue reading

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How Tech Is Driving The Business Of Instant Gratification

By Selena Larson. Instant gratification can’t come soon enough. In 2013, the runaway success of Uber, the service that lets you call a car by tapping your smartphone, has gotten consumers, retailers, and investors thinking about a world where just … Continue reading

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To Compete with E-Commerce, Retailers Need to Leverage Mobile

By Harvard Business Review. More and more shoppers are finding that online shopping offers greater convenience, lower prices, more information, and a more personalized user experience that makes buying online preferable to going to a store. And as free shipping … Continue reading

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