5 common mistakes to avoid in mobile commerce

By Matt Winn.

Our current culture is riddled with mobile junkies addicted to their tablets and smartphones. While this newfound obsession has had quite the negative impact on dinner conversation, it does present a great opportunity for retailers to take advantage of this mobile fixation by providing a high-impact, enjoyable mobile commerce experience.

The problem? Far too many retailers make critical errors when it comes to mobile commerce.

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About Paul Tocatlian

Technology professional with a keen interest in mobile, middleware, cloud, and web technologies. For more information, visit www.tocatlian.com.
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