Three Creative Ideas To Use Foursquare For Your Business

Foursquare is an amazing geo-location app that businesses can use to create specials and deals for their customers. Since Foursquare’s introduction, it has continued to grow in popularity. So much so, that at the end of December 2013 the app had a total of 45 million users and there have been a total of 5 billion check-ins since it was launched in 2009. But what does this mean for you, the business owner? Well, if you are a B2C company that isn’t on this social media platform then you may want to re-think that decision. As of January 2014 there are a total of 60 million venues and 1.3 business pages. So why should you let your competitors get all the attention? After all, “78% of people who search locally on their phone make a purchase.” And this app serves as a great tool to help you bridge the gap between your offline and online audience.

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About Paul Tocatlian

Technology professional with a keen interest in mobile, middleware, cloud, and web technologies. For more information, visit www.tocatlian.com.
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